Who does not want to be famous?
Who do not like followers?
And much better genuine, organic followers.
Yes, you heard it right. You can get organic followers and become a sensation on social media in no time.
Now that we are talking about social media, I am sure you must be aware of all the trending platforms. But still, I would point out that, amongst all, Instagram is leading the race for now.
Before moving any further, I would also like to clarify that, the word ‘TREND’ is quite notorious. It does not stick to one thing for long.
So while Instagram is in trend, let us make the most of it.
Let us understand some
Reliable Instagram Strategies to become a sensation in no time
Instagram can be a highly targeted marketing channel for your brand and an opportunity to create a loyal audience that grows with your business.
In fact, more than 500 million Instagram users browse the application every day, which makes it one of the most engaging social platform.
But as with any social network, there are good ways to use your Instagram profile and bad ways to use it as well.
In this article, I will show you how to use Instagram more effectively to increase participation and followers with real fans and organic reach.
In February 2019, Instagram had more than one billion active users, 500 million of whom use stories every
day to quickly increase their subscribers.
It’s hard to believe that Instagram was the younger sister of Facebook, where people initially used it to upload their daily pics and posts.
The amazing rate at which the platform has gained popularity, many companies have now adopted it as one of their main revenue-generating tools. Instagram now has more than 2 million advertisers and 25 million business profiles!
Moving forward, let us talk about,
How to get more followers on Instagram
There are several ways to increase your followers, I am going to list down only a few important ones.
1. Using the right hashtags on Instagram
The main goal on Instagram is to sustain the current audience while luring potential ones as well. Posting new interesting and attractive photos will meet the first requirement, but to start expanding, it will be extremely important to add hashtags to your photos. Tagging your photos makes it easy for people to find photos that look for these specific terms.
So what hashtags should you use? As with Twitter and other social sites, Instagram users also use some prefered hashtags on others. If you use popular hashtags in your photos, it is much more likely to reach new users and be discovered faster.
Using hashtags is one thing, using the correct tags is something completely different.
If you want to mark tag your photos correctly, you need to find and use the most relevant hashtags. This means that you should do the proper research to make sure you use hashtags that not only describe your brand but also search on Instagram.
Remember that Instagram allows up to 30 hashtags per post. In addition, popular words will change over time. So be sure to check your hashtag keywords every few months to make sure you are using the best possible terms.
You can also steal ideas of hashtags from competitors or similar accounts with the type of traffic you want, but finally, you want to create your own hashtag groups to use that relate to your specific account.
The hashtag in Instagram posts is a fact, but you should also use hashtags in your Instagram stories as well so that users who follow this specific hashtag can see it.
You can use hashtag tags (which are in the Instagram tag menu when creating a story) or simply add directly in your subtitles.
Now that users can follow hashtags, their stories on Instagram have the ability to be seen both by people who follow this hashtag and by anyone who only reads them.
2. Use the appropriate filters on Instagram
Keywords and hashtags are not the only things that should be taken into account. The Instagram community responds to some photo filters more favourably than others. Using these favourite filters can have an impact on your account as well.
Here are the 10 most popular current filters on Instagram:
●Normal (without filter)
●Medium thick letters
TrackMaven conducted a study on Instagram accounts to see how filters affected the engagement and discovered that Mayfair, Hefe and Ludwig were the ones that generated the most interactions.
But more important than the favourite filters of the general Instagram community are the favourite filters of your particular audience. Consider this custom graphic that associates the use of the filter with the participation of your own Instagram audience and followers.
3. Post to Instagram at the right time
In addition to adding the appropriate hashtags and using the best filters, you should also consider the timing of your posts.
A specific approach is to analyze what worked and what didn’t work for you in the past. By visiting the optimization section, you can obtain a detailed analysis of your publication history in relation to your participation. This report will also highlight the best times of day that your post got the maximum attention.
Black circles indicate when you usually publish multimedia content. Pale grey circles indicate when your community interacts. The big grey circles represent the best moments to post.
You can also get a lot of free information from the Instagram Analytics for Business account.
You may want to consider using a social media programming tool to automatically plan and publish your posts when your audience gets more involved.
4. Steal your Instagram followers
One of the best ways to find and attract new subscribers is to search the Instagram accounts of your closest competitors and interact with their audience. These people have already shown some interest in the products they sell simply by following the account of their competitors, so the probability of them following you also increases.
So how do you effectively attract your competitors’ followers to become your follower? The best way to attract them to follow you is by interacting with them. There are many ways to interact with Instagram users, and the more you connect, the more followers and more participation you get.
The three types of engagement on Instagram are:
●Follow a user
●Like a picture
●Comment on a photo
5. Pay for sponsored publications and product reviews
All these optimized posts in your account are excellent, but if you really want to have an impact, you should take advantage of Instagram influence marketing to expose your brand to a wider audience.
So how do you do that? First, unlike previous tactics to expand your account, it is generally not free. However, if done correctly, it is a good value.
To begin, you must make a list of key accounts in your niche. For example, if you sell beauty products, you will need to find excellent accounts of beauty bloggers.
You may already be following these accounts, but otherwise, you should find them. When you search for your keywords, it will not only show you the associated keywords but also show you the main Instagram accounts that contain these keywords.
There are some things to look for in the results of the profiles:
A large number of followers, usually from 20,000 to 200,000 people
An email address in the profile.
If there is an email address in the profile, it usually means that they are open to sponsored publications or a greeting in a sponsored story.
You should send them an email and ask them the price of their sponsored publication. However, if you are selling a unique and original product, you may also consider submitting your product for review and publication. The more natural and less publicized the image, the greater the commitment and reaction.
6. Use geographical tags on Instagram to get discovered locally
In addition to hashtags, you can also make your Instagram posts visible by tagging your location, be it the city where you are located or where the photo or video was taken.
The places not only have their own Instagram feed but also their own story, as well as the hashtags they can contribute to when they use the location tag in their own stories.
Local businesses can take full advantage of site tags by posting regularly on these channels and also interacting with a potential client, physically located nearby.
7. Organize your stories in highlights
Every time a potential follower appears on your profile, you have little time to convince him to follow you.
To do this, you can use the “Featured” feature of your profile to organize your Instagram stories to communicate the theme of your account.
The stories have a life of 24 hours. This can be used to give them a second life and attract others to follow you so that no other story is lost in the future.
Create trailers that show your account
●Organize your stories on topics (such as countries visited for travel accounts)
●Explain your products through photos and videos
●Promote your products using sliding links (you must have at least 10,000 subscribers and an Instagram account to do so with your articles).
8. Ask more followers
This sounds obvious, but it must be said: don’t be afraid to ask your audience from time to time to follow you.
In the same way that YouTubers asks viewers to subscribe to their channel at the end of their videos, you can also ask them to follow you to get more followers.
Sometimes, people really like what you post on Instagram, but they need a boost before they really follow you. Sometimes, just remind users of a platform that they can subscribe, to get more information about products and services.
You can also do this in your subtitles or even include it in your content by presenting what your audience will get if you follow it or insinuating future content that you don’t want to miss.
9. Follow the trends to get more followers
When the opportunity arises, aligning content with trending topics or hashtags can improve discovery and engagement.
For example, you can navigate the wave of a fashion theme or event, such as a vacation, in a meaningful way to increase your commitment and reach. You can also participate in one of the many existing vacation labels, such as #NationalCoffeeDay. Mark the relevant events on your calendar so you can prepare the relevant posts in advance.
Be sure to participate in the conversation in a meaningful way and if in doubt, ask yourself if your target audience will really be aware of the trend.
10. Track your Instagram metrics from time to time
It is not enough to have more followers on Instagram you could lose them as quickly as you get them. Keep an eye on the statistics and the general participation of your followers.
Social Blade is a great free tool to analyze the growth of your subscribers (or your competitors), which shows that you have added or lost subscribers over time and on specific days.
With an Instagram Business account, you also get an Instagram Analytics panel that offers valuable free information that you won’t get anywhere else. You can see how many people are looking at your profile, how many people have accessed your posts, what your most interesting posts are and where most of your subscribers are from.
You can use this data to diagnose loopholes and opportunities.
Look for the most interesting models in the publications and try to reproduce them in their future content.
In this article, I have discussed the most effective ways to use Instagram to create more followers, but it’s not always a numbers game. As with any social network, the most effective strategy is to be genuine and social.
If you focus on commitment, not just followers, Instagram can be a great home for your products and brand, which can generate healthy revenue for your business. Do not forget to share your feedback and comments below. Also, share your success story and what results you got after trying these tricks.